Holland Codes
The theory loosely states that both people and occupations can be categorised into 6 types:
Realistic, Investigative, Artistic, Social, Enterprising and Conventional
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Realistic – Building, repairing, working outdoors
This category contains occupations undertaken by people who like realistic work
environments and prefer activities that are practical and concrete. Their interests are likely to involve
physical exertion, knowledge of mechanical principles or manual dexterity.
They enjoy working outdoors, working with tools and
machines and using physical skills in general. People who score high on this theme prefer dealing with things rather than with
ideas or people. They often seek careers relating to nature and the outdoors, mechanics, athletics, skilled
trades, construction or military service.
People who are high on Realistic are often
described as frank, genuine, honest, materialistic, natural and practical.
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Investigative – researching, analysing, inquiring
This category contains occupations undertaken by people who like investigative
environments and prefer activities that are scientific and intellectual. Their interests include reading
technical articles, solving challenging problems.
They enjoy gathering information, uncovering new facts
or theories and analyzing and interpreting data. People who score high on this theme, like to think through problems and
enjoys challenges. They often seek careers relating to science, maths, academic research, medical facilities,
health or computer-related industries.
People who are high on Investigative are often
described as analytical, critical, curious, independent, methodical, rational.
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Artistic – creating or enjoying art, drama, music, writing
This category contains occupations undertaken by people who like artistic environments
value aesthetic qualities and like opportunities for self-expression.
They prefer unstructured and flexible
environments and often seek work relating to art, music, drama, writing, cooking, library science and museum
work.
People who are high on Artistic are often described
as complicated, disorderly, expressive, non conforming and original.
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Social – helping, instructing, care giving
This category contains occupations undertaken by people who like social environments
and prefer activities that involve working with people to inform, train, cure or develop them in some way.
They enjoy working in groups, sharing
responsibilities and communicating with others. They often seek careers relating to education, healthcare, psychology,
social work and counselling.
People who are high on Social are often described
as cooperative, generous, patient, responsible and understanding.
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Enterprising – selling, managing, persuading
This category contains occupations undertaken by people who like enterprising
environments and enjoy influencing, leading or managing others for organisational goals or for economic
success.
They enjoy persuading others to their viewpoint and
prefer social tasks where they can assume leadership. They often seek careers relating to business management, sales or
politics, management or law
People who are high on Enterprising are often
described as adventurous, ambitious, domineering, optimistic and sociable.
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Conventional – accounting, organising, processing data
This category contains occupations undertaken by people who like conventional
environments and enjoy systematic activities requiring attention to accuracy and detail, often associated with
office work.
They enjoy working for large organisations and are
comfortable with an established chain of command. They often seek work relating to financial institutions, accounting
firms, data management or clerical activities.
People who are high on Conventional are often
described as conforming, conscientious, efficient, obedient and practical.
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